Excellent benefits, including medical with no co-pays for prescriptions, dental, vision, annual education stipend, generous PTO accrual, retirement programs, life insurance, pet insurance, disability and much more.
Internal Number: 44763
Leads the development of branding and consumer marketing strategies for University Health. Conducts market research and works collaboratively with physician leaders, business development, finance, service line leaders and the executive team to identify strategic opportunities to grow brand preference and market share for key service lines. Creates, implements and evaluates comprehensive marketing plans to advance awareness and brand reputation for University Health. Develops monthly departmental and executive reports on consumer metrics, campaign results and return on investment. Leads a team of four marketing managers and a social media manager.
A Bachelor's Degree, in Marketing or a related field is required.
The ideal candidate will have strong writing, editing and presentation skills.
Significant prior experience in the development and execution of successful marketing initiatives is required, preferably within the health care industry. Demonstrated experience in market research; marketing plan development, execution and measurement; traditional and digital advertising campaigns; customer relationship management systems; and social media. Experience leading a team.
University Health is South Texas' academic medical center in partnership with UT Health San Antonio. As the only locally owned health system in San Antonio, Texas, University Health has been here to heal, to improve health, to train the next generation of medical professionals for more than 100 years. University Health currently includes one hospital, a network of more than 30 primary, specialty and urgent care centers, two ambulatory surgery centers, a nonprofit provider group practice and a nonprofit health plan. A new Women's and Children's Hospital will open in the summer of 2023. University Health has been designated as Magnet by the American Nurses' Credentialing Center since 2010, and one of a handful of health organizations in the nation to achieve Most Wired Level 10 by the College of Healthcare Information Management Executives (CHIME).