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College & Library Marketing Manager

US-NY-New York

Job ID: 2022-9806
Type: Division of Libraries (LB1082)
# of Openings: 1
Category: Marketing/Advertising/Public Relations/Media/Video/Audio
New York University

Overview

The College & Library Marketing Manager at the New York University Press will plan and implement the marketing efforts for titles published in the Social Sciences, including Sociology, Criminology, Anthropology, Psychology, Political Studies, Law, and History. Promotional campaigns include advertising, direct mail, e-marketing, and social media outreach. The successful candidate will develop and implement marketing campaigns for 60-70 new titles per year, and oversee the marketing of backlist titles in these areas as well as the promotional activities for the Presss distribution clients. The Marketing Manager will also be responsible for managing the Marketing Assistant, in charge of Exhibits and Awards.

Responsibilities

Required Education:
Bachelor's Degree

Required Experience:
3+ years 3-5 years publishing experience

Preferred Experience:
3+ years Academic publishing experience a plus.

Required Skills, Knowledge and Abilities:
Experience with digital marketing (emails, social media, etc); familiarity with MS Office necessary. Organizational skills/ability to multi-task, ability to travel. Experience with title management systems.

Preferred Skills, Knowledge and Abilities:
Familiarity with InDesign, Dreamweaver, and WordPress is helpful.


Qualifications

NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.

EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity

PI178673330