Career Center

Director, GUMC Direct Response Marketing - Office of Advancement

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Requirements

Director, GUMC Direct Response Marketing - Office of Advancement

Job Overview

The Director for GUMC Direct Response Marketing is responsible for the development and deployment of a comprehensive direct response fundraising and awareness program for Georgetown University Medical Center.

Primary responsibilities include:

• Develop an annual strategic plan for all direct response fundraising marketing for GUMC units through a multi-channel approach that includes direct mail, phone, digital marketing, and peer-to-peer solicitations
• Support key fundraising efforts through engagement, events, and related programs
• Work in close coordination with GUMC leadership and Advancement colleagues to establish annual fundraising priorities and goals
• Work closely with Marketing Operations colleagues to determine the appropriate annual marketing strategies for GUMC and implement them in a timely and effective manner

Work Interactions

The Director will report to the Assistant Vice President, Annual Giving, and manage at least one full-time staff person and operating budgets for direct response marketing efforts. Additionally, the Director will continue to build cordial and effective working relationships with appropriate GUMC leadership and development colleagues, vendors, volunteers, and a broad range of other university departments.

Qualifications

• Bachelor's degree
• 7+ years of professional experience in fundraising, direct response marketing, communications, or commensurate skills and experience
• Desire to contribute to and participate in the mission of Georgetown University and its Medical Center
• First-hand experience engaging constituents through strategic, direct response fundraising and communications
• Experience and comfort working with complex metrics and analysis
• A track record of high achievement and meeting or exceeding goals
• A proven ability to think strategically and develop strategic plans
• Professional and collegial demeanor and ability to exercise diplomacy
• Experience working with donors and/or volunteer leaders
• Ability to think creatively and innovatively
• Ability to lead by example and through instruction
• Excellent written and oral communications skills
• Strong technical/computer skills, including Microsoft applications (particularly Excel, Word, PowerPoint, and Access)
• Highly organized with strong attention to detail

Work Mode: Hybrid 2 Days. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position's mode of work designation. Complete details about Georgetown University's mode of work designations for staff and AAP positions can be found on the Department of Human Resources Mode of Work Designation.

Current Georgetown Employees:

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Submission Guidelines:

Please note that in order to be considered an applicant for any position at Georgetown University you must submit a cover letter and resume for each position of interest for which you believe you are qualified. These documents are not kept on file for future positions.

Need Assistance:

If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu.

Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.

EEO Statement:

Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation), disability status, protected veteran status, or any other characteristic protected by law.

Benefits:

Georgetown University offers a wide variety of comprehensive and competitive benefits. Benefits packages include comprehensive health, dental and vision plans, disability and life insurance coverage, retirement savings programs, tuition assistance, voluntary insurance options (including group legal, accident, and critical illness), and much more. Whatever your need, the Office of Faculty and Staff Benefits will be standing by to support you. You can learn more about the benefits offered to eligible faculty and staff at https://benefits.georgetown.edu or view the online interactive benefits guide for more information.


To apply, visit https://apptrkr.com/3033831







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