Resonate is seeking a Digital Advertising Specialist who is detail-oriented, results-driven, and dedicated to driving high performance metrics for our clients. The ideal candidate must have great time management skills and the capacity to manage multiple ad campaigns at a time. We love people who share our entrepreneurial spirit and reward individual initiative to help propel the whole team forward. If you are an engaged, motivated, team-player, we want to hear from you!
Execute a range of ad campaigns across different programmatic platforms for a variety of products, budgets, and target audiences.
Act as final quality assurance on campaigns prior to launch.
Act as escalation point and primary point of contact with DSPs and other ad management vendors.
Assist Client Partners in explaining technical issues and roadblocks with clients.
Manage escalation of issues and risks to internal stakeholders.
Able to mitigate issues on campaigns while working with multiple internal stakeholders.
Provide the sales and client partner team with recommendations based on campaign execution parameters.
Analyze and monitor daily campaign performance, seeking opportunities for optimization and performance improvement.
Traffic and troubleshoot ad creative.
Provide direction to the Finance team to ensure that all vendor billing irregularities are documented and applied before payments are processed.
Create, deploy, and troubleshoot Resonate tracking tags.
Measure and track revenue KPIs and communicate them to internal stakeholders.
Qualifications & Experience Requirements
Minimum 1-3 years of recent experience required; 2+ years of in-platform trading experience across major real-time buying platforms (Adelphic, AdWords/DV360, MediaMath, The Trade Desk, etc.)
Strong understanding of Excel.
Knowledge of Salesforce and Datorama is a plus.
Strong written and verbal skills required.
Soft Skills: Attention to detail; works efficiently, proactive, organized, motivated team player that works diligently under tight deadlines with a strong desire to exceed expectations. Strong analytical and results-driven mindset that can not only process quantitative results but also provide actionable suggestions based on these results.
Bachelor’s Degree required (Marketing, Economics, Statistics, Business, Computer Science, Computer Information Systems degrees preferred
Resonate is a pioneer in A.I.-driven consumer data & intelligence. The Resonate Ignite Platform™ seamlessly enriches any data with the deepest understanding of the U.S. consumer and then integrates into the marketing ecosystem to drive insights into action. Resonate Elements, our proprietary consumer data set, has more than 13,000 attributes, including the Human Element that describes why consumers choose, buy, or support certain brands, products or causes. Hundreds of leading brands and agencies use Resonate to better understand their customers and prospects and power decision-making from strategy and execution to drive growth and revenue across the customer lifecycle.
Headquartered in Reston, Virginia, Resonate is privately held and backed by Argentum Capital Partners, Revolution Growth, Greycroft Partners and iNovia Capital. Resonate has been named a best place to work for the last 7 years.