Position Description: Reporting to the Senior Marketing & Content Analyst on UCLA Events & Transportation's Integrated Marketing & Communications (IMC) team, the Marketing Project Manager will help plan, implement, and track marketing campaigns, promoting sustainable transportation programs and services to the University community. The position also serves diverse departments within the UCLA Administration division, including Facilities Management, UCPD, Sustainability, and Financial & Organizational Services. The Marketing Project Manager oversees IMC's project intake system, providing consistent status updates to the IMC Director and managing relationships with clients, campus partners, key stakeholders, and vendors, ensuring each project is on time and on budget.
Responsibilities include but are not limited to: receiving all IMC client requests and ensuring they are tracked in the online project management system, handling all marketing production operations, overseeing campus advertising placement, assisting with marketing communications development, conducting research, and aiding with special projects. The position works closely with IMC's area supervisors and the IMC Director to assign employee resources to specific project deliverables and provide clients with status updates.
The Marketing Project Manager drafts integrated marketing and communications plans, collaborating with IMC leadership to determine deliverables and timelines. The incumbent works with the IMC creative team and external vendors to ensure all design deliverables go to production and are delivered to clients in a timely manner.
The Marketing Project Manager works with campus partners and vendors to identify and secure advertising opportunities for IMC clients, coordinate placement of ads, and conduct ROI analysis for ad effectiveness. The position also helps manage IMC's revenue-generating advertising system, overseeing sellable space in E&T-owned parking structures and buses for campus departments and external entities to place advertisements.
The Marketing Project Manager manages meeting scheduling, creates collaborative agendas, tracks client requests and activities, generates reports and sends updates via a new integrated online intake and project management system. The position also conducts best practice research for marketing and advertising, as well as stays on top of client industry trends. The Marketing Project Manager provides comprehensive administrative support to the IMC Director and performs other duties as assigned.
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status. For the complete University of California nondiscrimination and affirmative action policy, see: UC Nondiscrimination & Affirmative Action Policy, https://policy.ucop.edu/doc/4000376/DiscHarassAffirmAction
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UCLA is known worldwide for the breadth and quality of its academic, research, health care, cultural, continuing education and athletic programs. UCLA offers undergraduate degrees in more than 127 majors and graduate degrees in 198 program areas. UCLA has 11 highly regarded professional schools. Eight are ranked among the nation's top 15 in their field by U.S. News & World Report. UCLA is consistently among the most popular campus in the nation for undergraduate applicants. The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, national origin, disability, or protected veteran status. Benefits:UCLA offers a comprehensive benefits package, including an average of three weeks' vacation per year; an average of 12 days per year sick leave; 13 paid holidays per year; health, dental and optical benefits; life insurance; disability insurance; the University of California Retirement Plan with 5 year vesting and various voluntary UC Savings Plans. There are also special programs and privileges available, such as accessibility to cultural and recreational programs, athletic events, and the University Credit Union.