Senior Associate Director for Marketing and Early Outreach
University of Southern California (USC)
Location: Los Angeles, California
Internal Number: REQ20102094
The University of Southern California Marshall School of Business seeks a self-motivated, high energy, innovative professional to be the Senior Associate Director of Marketing and Early Outreach.
As the universityâs largest enrolled undergraduate degree program, our goal is to support program learning objective through the enrollment of the worldâs most talents and engaged students.
The Marshall School of Business Office of Undergraduate Admissions and Outreach, in partnership with USCâs Enrollment Services Divisions oversees complimentary recruitment and outreach service for the accounting and business administration degree programs. All formal admissions decisions are coordinated and communicated by USCâs Enrollment Services Division.
At Marshall, we value access; equity; diversity and inclusion. By providing progressive, personalized impactful, comprehensive admissions and outreach interactions we embrace our ambassador role. Â We elevate the college exploration and admissions process through informed, honest and student-centered communication that helps students find their program fit.Â We provide recruitment services and information to prospective students and high school / community college counselors.Â Marshall School of Business yields over twenty-three thousand inquiries and ten thousand applications annually. Our entering class is comprised of freshmen and transfer students.
Our team of seven professional admissions and administrative managers coordinate and lead programs held on-campus as well as throughout the US and abroad. In addition, the team aids in the cultivation of the application pool. Our office develops and leads conversion events for admitted students and family members. Â Marshall School of Business Office of Undergraduate Admissions and Outreach works closely with the senior administration, faculty, campus/student affairs offices, current students and alumni to execute these programs and events. Â
Core responsibilities for this Senior Associate Director of Marketing and Early Outreach role requires year-round planning, research and data analysis. Â Promotion of the school and program includes strategic and segmented communication campaigns; social media sites, and interactive media engagement.
Responsibilities and Duties
Facilitate a strategic communication program.
Oversight of external marketing vendors.
Supervises an Associate Director and graduate assistant
Budget management and oversight.
Strategic planning , execution and evaluation of responsible initiatives and programs.Â Evaluation includes assessment and data analysis of initiatives and programs
Provide outreach and recruitment services to a diverse group of prospective students
Seasonal travel, weekend, and after hours are required
Experience in a higher education environment, preferably in the area of business school
Demonstrated success leading marketing/communication design and coordination
Significant Expertise in HTML; Adobe Creative Suite; Marketing Cloud; Salesforce; Slate; Survey Applications; PowerPoint; and web design.
Experience working with community based organizations and early outreach
Strong knowledge and understanding of FERPA; Financial Aid; International Visa, Salesforce and Slate
Proficient skills in cross-function communication and conflict resolution
Knowledge of Microsoft Teams and experience interacting and communicating with senior administration and faculty
Directly related program management experience
Ability to train, manage, motivate and evaluate the work of others
Strong written and oral communication skills
Strong programming design experience
Tracking and managing data.
Required Documents and Additional Information
Resume and cover letter required (may be uploaded as one file). Please do not submit your application without these documents.
Job openings are posted for a minimum of seven calendar days. This job may be removed from posting boards and filled any time after the minimum posting period has ended, so please apply on the same business day if interested.
USC has excellent benefits, including health benefits for staff and their family with access to the renowned university medical network; eligibility for retirement plans with employer contributions*; tuition benefits for staff and their family; free Professional Development classes; central Los Angeles location with easy access to commuter trains, buses and free tram pick up services; discounts to sporting and other campus events.
The University of Southern California is an Equal Opportunity Employer that Values Diversity.
* University employer contributions may be subject to change due to financial impact of COVID-19
Why join the USC Marshall School of Business?
The USC Marshall School of Business is ideally positioned to address the challenges of a rapidly changing business environment and is ranked as one of the countryâs top schools for accounting, finance, marketing, consulting, entrepreneurship and international business studies.
USC Marshall builds on the unique opportunities that stem from its Los Angeles location on the Pacific Rim, its interdisciplinary and impactful research, the momentum generated by the University of Southern California, and the unparalleled engagement of the Trojan Alumni Family. With ready access to industries defining the new business frontier, including bio-technology, life sciences, media, entertainment, communications and healthcare, this vast network offers USC Marshall graduates exceptionally strong support for success in the global marketplace. Â
USC is the leading private research university in Los Angeles—a global center for arts, technology and international business. With more than 47,500 students, we are located primarily in Los Angeles but also in various US and global satellite locations. As the largest private employer in Los Angeles, responsible for $8 billion annually in economic activity in the region, we offer the opportunity to work in a dynamic and diverse environment, in careers that span a broad spectrum of talents and skills across a variety of academic and professional schools and administrative units. As a USC employee and member of the Trojan Family—the faculty, staff, students, and alumni who make USC a great place to work—you will enjoy excellent benefits, including a variety of well-being programs designed to help individuals achieve work-life balance.