Located on a lush tropical campus, our flagship hospital, 1,368-bed AdventHealth Orlando
We offer great benefits with immediate Health Insurance coverage
Career growth and advancement potential
Serves as the major tertiary facility for much of the Southeast, the Caribbean and South America
AdventHealth Orlando houses one of the largest Emergency Departments and largest cardiac catheterization labs in the country
We are already one of the busiest hospitals in the nation, providing service excellence to more than 32,000 inpatients and 125,000 outpatients each year
Work Hours/Shift: Full Time / Day
You Will Be Responsible For:
Manages the day-to-day relationships with assigned strategic partnership accounts. Represents AdventHealth’s interests while collaborating with partners and optimizing business results.
Develops and manages cross-functional projects and teams related to sponsorships, and partner marketing initiatives. Collaborates across departments and with external partners to deliver results.
Directs and manages the day-to-day strategic marketing efforts for assigned strategic partnerships. Develops annual marketing plan; setting goals, strategies and tactics to ensure operational business goals are met.
Manages clinical relationships to enhance consumer marketing efforts through strategic partnership activation; collaborates with clinical teams on digital and direct marketing strategies.
Develops direct-to-consumer marketing initiatives by optimizing partnership assets to drive volumes, enhance marketing efforts, and grow market share
Manages and oversees websites related to area of focus for updates or development; collaborates with Digital Strategy team assuring best practices and implementing effective online and social media strategies to drive volume and engagement.
Works collaboratively with Creative team, providing clear objectives and goals, with timely feedback and reasonable deadlines for development of effective deliverables.
What Will You Need:
EDUCATION AND EXPERIENCE REQUIRED:
Bachelor's degree in Marketing, Communications, or related field
Minimum of five (5) years marketing experience, with minimum of one (1) year employee management and/or complex project management experience
Track record of developing and managing fully integrated marketing initiatives, with proven results
Experience in budget management
KNOWLEDGE AND SKILLS REQUIRED:
Ability to work independently utilizing effective problem-solving skills to develop and implement strategic marketing initiatives, seeking senior marketing leadership for guidance and support as needed.
Proven management experience and advanced organizational skills with the ability to multi-task to meet objectives and deadlines in a face-paced work environment.
Intermediate knowledge and skills to effectively manage integrated marketing programs, to include: marketing planning; volume driving strategies; creative concepting and execution; corporate communications; digital and social media; development of media stories, effective project management, event planning; community sponsorships and outreach, and research analysis.
Intermediate experience in emerging digital media and technologies; proficient in social media platforms.
Consistent and effective project management and organization skills with continued focus on professional development.
The Marketing Manager, works with the Director of Marketing or Assistant Director of Marketing, to oversee day-to-day marketing planning and execution for AdventHealth’s strategic partnerships. Applies working knowledge of market research and analytics to develop and organize plans that competitvely differentiate AdventHealth and ensures the growth of volume, market share, share of spend and brand awareness. Builds strong relationships with stakeholders to optimize AdventHealth’s strategic partnerships. Actively participates in outstanding customer service and accepts responsibility in maintaining relationships that are equally respectful to all.
At AdventHealth, Extending the Healing Ministry of Christ is our mission. It calls us to be His hands and feet in helping people feel whole. Our story is one of hope — one that strives to heal and restore the body, mind and spirit. Our more than 80,000 skilled and compassionate caregivers in hospitals, physician practices, outpatient clinics, urgent care centers, skilled nursing facilities, home health agencies and hospice centers are committed to providing individualized, wholistic care.