The Sales Enablement Marketing Manager is responsible for providing business pursuit support by coordinating and implementing proposal strategies that maximize “wins” and drive continuous improvements to Avison Young’s pitch and proposal process. This role will manage the sales enablement process aligned with Canada’s brokerage and consulting services.
Innovate and drive the creation of new business pitch materials that reflect the brand while addressing specific clients’ needs
Initiate and lead discussions with internal clients to drive a strategic approach to new business opportunities
Manage the RFP response/proposal development process; includes assessing requirements, acquiring content from subject matter experts and team members, formulating clear and effective responses and complying with all solicitation requirements
Drive the presentation development process; includes synthesizing a high volume of stakeholder inputs, defining a story framework, mapping content to key messages and directing data visualization
Organize, attend and contribute to preparation meetings with principals, managing directors, senior-level brokerage professionals and subject matter experts to ensure alignment and responsiveness
Develop proposal content through original writing and the adaption of pre-formulated content
Develop customized presentation content to support key messaging at the new business pursuit level
Work collaboratively with internal stakeholders, consulting, innovation, research, and marketing team members against strict deadlines
Perform advanced document formatting and presentation design
Manage multiple projects simultaneously with minimal direction to the satisfaction of internal clients
Ensure strict adherence to quality control processes required to produce quality work product and timely delivery of submittals/deliverables
Maintain an internal best-in-class library of creative marketing materials/approaches
Track the results of and collect feedback for new business pursuits
Minimum of 7+ years of directly applicable experience in professional writing, business development or sales strategy
Bachelor’s degree, or equivalent, and experience in technical writing, English, journalism, or related profession
Ability to organize use of time in a fast-paced environment, completing multiple projects simultaneously
Ability to listen in a way that builds and maintains rapport with internal and external clients
Proficient in Microsoft Word and PowerPoint; working to strong knowledge of the Adobe Creative Suite
Experience managing the sales pursuit process (i.e., RFPs, presentations)
Ability to convey thoughts, ideas, recommendations and technical information in a clearly understood and concise manner
Upholds the highest standards in spelling, grammar, syntax and style
Hybrid writing style for technical and creative content development
Strong proofreading/editing skills
Internal Number: 2021-1579
About Avison Young
Avison Young creates economic, social and environmental value as a global real estate advisor, powered by people.
At Avison Young, we believe in creating positive impact wherever we go. There is a vital role for commercial real estate to create healthy, productive workplaces for employees, cities that are centres of prosperity for its citizens, and built spaces and places that create a net benefit to the economy, the environment and the community.
Our nimble, agile team has global insight, local market expertise and access to some of the smartest technology in the commercial real estate industry – all at the ready to work on creating your competitive advantage. As a private company, you will collaborate with an empowered partner who is invested in your success as much as you are.