Job Description Newly Created Digital Marketing Lead. International Financial Research & Tech business. New Digital Leadership & Growth Journey
An international financial research is now looking to bring on a newly created Digital Marketing Lead, as part of their ongoing double digit growth journey. Due to new senior leadership and private equity backed investment, there is new emphasis on investing into digital, martech and automation. As a result, a strategic digital marketing lead is now required to build out on the brand's digital presence, strategy, vision and roadmap as well as scaling up the digital marketing team from ground zero.
Reporting directly to the Head of Marketing, your role will be heavily defined on delivering strategy and execution of various digital marketing channels including content, website, SEO, paid search, social in a commercially lead generation focused environment. You will be owning and optimisin various marketing tech stack with an aim to increase conversion rates and drive marketing-qualified leads for the wider sales team.