The Global Cold Chain Alliance (GCCA) is a trade association that serves the global temperature-controlled supply chain industry, otherwise known as the “cold chain.” We represent organizations that handle, store, and transport the food we eat. We have 1,300 member organizations in 85 countries around the world.
We are seeking a Marketing and Communications Coordinator who will coordinate, execute, monitor, and measure the association’s marketing and communications efforts under the direction of the Director of Marketing and Communications. The individual should be an excellent writer and have experience in social media and graphic design. The ideal candidate will be a team player who is energetic, organized, creative, and self-motivated to join our busy marketing and communications department.
GCCA offers a comprehensive benefits package including health insurance, eye and dental insurance, eye care insurance, life insurance, transportation assistance, and matching 401(K) contribution. GCCA headquarters offices are located in Crystal City at 241 18th St. South, Suite 620, Arlington, VA 22202. The Crystal City metro stop is adjacent the building. GCCA is an EEO employer.
Marketing and Communications
Help develop marketing campaigns for various programs and events, as well as membership
Coordinate and execute e-mail campaigns, meeting deadlines, following timelines, and ensuring uniformity of content/messaging.
Help develop marketing collateral for association programs and membership that aligns with association brand standards (i.e., promotional flyers,
Review and ensure quality of marketing distribution lists, create lists as needed
Design and edit graphics for print or web as needed
Coordinate the publication of GCCA’s e-newsletter
Help keep association website up-to-date
Write blog posts, social media posts, articles, and marketing and sales collateral
Create HTML e-mails, digital links, landing and splash pages to assist in direct marketing efforts.
Writes and edits member newsletters, emails, and other communications as assigned.
Tracks and reports email analytics
Maintain compliance with all anti-spam laws
Take the lead in analyzing and reporting email metrics and take corrective action when needed
Manage event mobile applications, working with vendors and staff to produce an accurate, up-to-date, and user-friendly app for all major events
Manage vendor relations and budget for Email Solution Providers
Coordinate the production of video content for the GCCA website and YouTube channel
Primary administrator of content management system (CMS)
Work with staff and subject matter experts to to develop relevant, meaningful content and maintain association content strategy and web standards
Work with staff and web vendors to continuously improve the usability, design and content of the association’s website
Monitor and report regularly on website analytics and take corrective action when needed
Manage and renew association website domain names
Responsible for preparing and monitoring website budget and managing vendor relations with web development companies
Work with vendors to troubleshoot problems with the website and respond to user requests and comments
Coordinate and execute social media campaigns and ensure alignment with overall marketing campaign and association mission
Manage social media editorial calendar and post valuable, shareable content regularly, ensuring association is positioned as an industry leader online
Monitors and reports on social media outreach, including weekly and monthly reporting.
Manage vendor relations and budget for social media efforts and social media management tools
Promote and monitor usage of GCCA Online Community, a private online networking platform
Bachelor’s degree in communications, marketing, or journalism preferred
At least 2 years’ experience in marketing or communications
Highly driven and results-oriented
Strong interpersonal skills and excellent customer service required
Excellent writing skills with an emphasis on writing for the web and social media
Ability to manage multiple projects and meet deadlines on time and strong attention to detail
Graphic design skills and experience with Adobe Creative Suite required
Strong knowledge of HTML, PHP and Java Script preferred
Knowledge or experience working with Email Solution Providers (e.g., Magnet Mail)
Familiarity with customer relationship management systems or associations management systems (e.g., Abila netFORUM Enterprise)
Additional Salary Information: Salary based on qualifications
About Global Cold Chain Alliance
Join a fast-paced, exciting nonprofit organization focused on improving food quality and safety around the world. The Global Cold Chain Alliance (GCCA) is a trade association that serves the global temperature-controlled supply chain industry, otherwise known as the “cold chain.” We represent organizations that handle, store, and transport the food we eat. We have 1,300 member organizations in 75 countries around the world.