The University of North Carolina has enjoyed a long-standing place among leaders in higher education since it was chartered in 1789 and opened its doors for students in 1795 as the nation’s first public university. Situated in the beautiful college town of Chapel Hill, N.C., Carolina has earned a reputation as one of the best universities in the world. Carolina prides itself on a strong, diverse student body, academic opportunities not found anywhere else, and a value unmatched by any public university in the nation.
Carolina Development is proud of its donor-centered philosophy, pursuing activities that always respect the interests and intentions of the donor as well as the University. The organization’s collaborative nature is a critical component to fulfilling our mission of raising private funds to benefit the university.
Reporting to the Director of Annual Giving, Direct Marketing, the Associate Director of Annual Giving, Direct Marketing will design and execute the annual plan for direct mail, email, and solicitation of alumni and friends. They will also assist in phonathon planning with the Director of Annual Giving, Direct Marketing. The Associate Director will contribute and implement an overall outreach strategy to renew, retain, and acquire donors through direct marketing strategies. The Associate Director will serve as a subject matter expert on the direct marketing industry and provide consultation to the schools and units. The Associate Director will supervise the Assistant Director of Annual Giving, Direct Marketing.
Education and Experience:
He/she must be knowledgeable of strategies that will target annual giving prospects, alumni and donors for the schools/units and will focus on the outreach strategy to acquire, renew/retain, reactivate and upgrade donors. Must have the ability to establish strong and positive working relationships within University Development and with colleagues, donors and contacts campus wide and from external vendors. The ability to independently communicate complex topics to both internal and external individuals is essential. Experience using design tools, including Adobe Premier products, is preferred. A minimum of three years’ experience in Direct Marketing and University experience is preferred.
The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.
Internal Number: 164120
About The University of North Carolina at Chapel Hill
Carolina rates among the nation’s great institutions of higher education, set on an historic and beautiful campus that celebrates all four seasons. Carolina’s students, faculty and staff come here from around the world, bringing varied cultural, racial and ethnic heritages that help make UNC-Chapel Hill a thriving intellectual center. We’re repeatedly ranked the nation’s best value in higher education for students seeking to earn a college degree – the University has garnered the top spot each time since the ranking’s launch in 1998.Whether you’ve just started your career, are new to academia or are a seasoned professional with assorted campus experiences to draw on, we hope you will find a great place at Carolina.