Deuter USA, Inc is looking for a Marketing Manager that will further develop and implement the brand strategy for Deuter and Ortovox in the U.S. market to best align with company objectives. Beyond being a highly skilled marketer with management experience, the best fit for our growing team will have an interest in backpacking, backcountry snow sports, German-style pretzels, lagers, sustainably sourced wool, and fostering an environment of “wooly” good times.
Develop brand strategies to be implemented across all marketing channels
Create and manage a comprehensive marketing budget to support brand initiatives and drive sell through
Oversee consistency of brand identity, standards and messaging through all channels
Provide guidance, leadership, and mentorship to the marketing team.
Delegate tasks and lead/mentor effectively to the internal team and external contracts
Track ROI of marketing efforts where available
Maintain regular communication with Deuter Sport HQ and Ortovox Sportartikel HQ marketing leadership.
Provides leadership and expertise in executing both digital and traditional marketing strategies
Ability to work with international brand standards and coordinating efforts with global marketing teams
Strong personal drive, organizational skills; success oriented.
Create and strive to achieve goals in conjunction with present and possible future positions here at Deuter.
Familiarity with SEO best practices and monitoring SEO efforts within content
5 or more years managerial experience in marketing
5 or more years experience in the outdoor industry
Passion for outdoor gear and the great outdoors!
Additional Salary Information: Benefits:
Exciting path to further career growth with two quality international outdoor brands.
Work with a team of motivated co-workers.
Health, dental, vision and supplemental insurance options, 401K retirement benefits, paid time off (vacation, holidays, product test days), education assistance, generous employee discounts.
About Deuter USA
DEUTER: Based in Gersthofen, Germany, Deuter Sport GmbH has over 118 years of being a leader in technical pack design and manufacture. This rich history has been perpetuated by a focus on the development and sale of innovative, high quality, multi-use packs for a wide range of markets. The high value we place on our consumers has led to progressive developments in our SL (women’s specific) line, Aircomfort back system, and our complete line of child carriers. Since establishing a subsidiary in Longmont, Colorado, in 2001, Deuter has made a significant impact in the U.S. market. Deuter USA, Inc. and has been recognized by its retailers as one of the top backpack brands in the industry. http://www.deuter.com/
ORTOVOX: Based in Taufkirchen, Germany, ORTOVOX is the world’s leading supplier of avalanche transceivers and rescue equipment. More than thirty years of evolution and experience in the mountains enables ORTOVOX to offer a wide range of products catering to mountaineers and adventurers whose playgrounds are the mountains of the world. The complete line of mountain products includes technical wool apparel and accessories, Ava Bag-packs, backpacks, avalanche rescue equipment and safety equipment for professional and recreational use.http://www.ortovox.com/
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